Our brand – our promise

The success of a brand always depends on its unique identity


As the STIEBEL ELTRON brand, we are driving the energy transition forward with solutions and full conviction. Despite increasingly complex technologies, we make it easier for our customers to experience our solutions. With products for room heating and cooling as well as ventilation and hot water, we ensure that people all over the world feel comfortable in their homes. We understand the concerns of our industry and customers. These are at the centre of all our efforts.

 

At STIEBEL ELTRON, we maintain a healthy performance culture, and aim to remain modest despite our successes.  STIEBEL ELTRON inspires as a brand and with its high-quality products that thrill customers and astonish international competitors.

A brand is more than just a logo, it’s a promise. It must be immediately recognisable, at all touchpoints, worldwide. To this end, we must use our brand more consistently and rigorously. The first step in our brand evolution with our new logo offers the ideal starting point for this.
Dr Nicholas Matten

Our company vision as the signpost to STIEBEL ELTRON’s future

“Power from renewables is the future. STIEBEL ELTRON improves the quality of life and investment security of its customers with electricity-based, futureproof, highly efficient heating, cooling, hot water and ventilation solutions for buildings. Through corporate sustainability, STIEBEL ELTRON remains an independent family business.”


Brand mission as a guide for the entire company

“STIEBEL ELTRON is one of the top companies in Europe for building services based on renewables. Our mission: We aim to make a significant contribution to the development of highly efficient, electricity-based building service products worldwide.”